RED LETTER CHRISTIANS
Early 2018 I was given the opportunity to be the branding specialist for the RLC. My task was to design a web presence that would attract interest in the Lynchburg Revival.
The strategy included design approaches trending as well as marketing approaches that mainly targeted a younger generation.
A lot of this event involved designing and posting as events were happening. Everything posted online was monitored through statistics showing what worked and what did not.
“Elliot’s Instagram design and marketing strategy blew us away here at Red Letter Christians! He helped us address a generational gap and not only repacked us in a new medium but helped us see our relevance for a younger ‘market'. Elliot's efficiency and the amount of work he managed to crank out in such a short time defiantly spoke our language and we now have a template for promoting our work on Instagram that has given us confidence. We’re serious Elliot fans!! “
- Don Golden // Executive Director of Red Letter Christians